Fintech & Treasury Case Study

5 mins

Unlocking Scalable, Cost-Effective B2B Brand Awareness & Qualified Lead Generation

Unlocking Scalable, Cost-Effective B2B Brand Awareness & Qualified Lead Generation

Unlocking Scalable, Cost-Effective B2B Brand Awareness & Qualified Lead Generation

Challenges

Complex fintech product and services articulation

LinkedIn, Ads and SEO Agency not Driving Desired Brand awareness and Leads

Invisible Compared to Competitors

Solution

Adopted scalable organic approach in 9 channels with platform-supported service at a fraction of the cost

Results

275%

275%

Increased Qualified Visitors, Clicks and Leads more than SEO Agency

Learn How marllm Can Help You Succeed

Intro: Fennech Financials

Intro: Fennech Financials

Fennech Financials is a fintech company providing modular, intelligent Treasury solutions that automate and streamline financial operations for enterprises and financial institutions.


Its platform integrates seamlessly with existing systems to deliver real-time visibility, control, and efficiency across treasury, payments, and compliance functions.

“marllm helped us streamline our lead generation effort better than linked-in or ads as we appeared #1 in Bing, ChatGPT, Google within weeks. We received real-time data on best-performing content - this allowed us to strategize growth in other channels

Melina Moussali

Melina Moussali

CRO, Fennech Financials

CRO, Fennech Financials

Challenges

Challenges

  1. Complex Product Articulation to target segments.

  2. Limited Market Reach with restricted LinkedIn visibility

  3. Low Conversion lacks real intent with long sales cycles.

  4. Limited insight to changing market trends

Measurable Outcomes

Measurable Outcomes

  1. Grow Month-on-month, Better Than Ads

Grew qualified traffic, clicks & warm inbound month-on-month at the fraction of cost compared to ads.

  1. Appear In All Search Channels Instantly

Grew qualified traffic, clicks & warm inbound month-on-month at the fraction of cost compared to ads.

Discover exactly what’s trending & get actionable growth strategies now
Discover exactly what’s trending & get actionable growth strategies now

The Results

The Results

Increased brand exposure in all search engines: Google, Bing, ChatGPT, Perplexity, Cloud & Gemini.

Created effective segmented messaging & targeting at scale.

Scaled growth marketing while reducing costs & effort.

Achieved instant ranking for target queries in all search engines.

Grew qualified traffic, clicks & warm inbound month-on-month at the fraction of cost compared to ads.

Learn How marllm Can Help You

Learn How marllm Can Help You Succeed